Washer

Redefining washing machine aesthetics

The aesthetics of everyday washing machines have to be different to achieve competitive advantage. The design language was created for an indian brand to give common character traits to their home appliance range. The activity began with a strong facelift for their current washing machine.

Brand

Undisclosed

Sector

Home Appliances

Type

Brand Language

Deliverables

Design Direction

Gaia Digital Design, Industrial Design, Washer
Gaia Digital Design, Industrial Design, Washer
Gaia Digital Design, Industrial Design, Washer
Gaia Digital Design, Industrial Design, Washer
Gaia Digital Design, Industrial Design, Washer
Gaia Digital Design, Industrial Design, Washer

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About Us

We design for the real world, with real people in mind and the brand at the center. We believe in empathizing, understanding, observing and learning each day.

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